Over the past couple of years I have been doing all of the things that everyone says you should when it comes to building a life coaching business. “Social Media is the way to go to get the word out” everyone tells me. I was excited when I hit the 1000th post several months back. But then something happened that made me stop and rethink what I was doing.
This past Friday I posted a quick update about upcoming events that I have coming and included the opportunity for people to sign up for my newsletter. To sweeten that deal I offered the first chapter of my upcoming book for free. I was clear that unlike other things you sign up for I would only send things out once or twice a month. Over 700 people saw or read that article and the total number of people who signed up was…ZERO. Disappointing. The response may be as simple as people not being interested or that they get too much information already. I will be spending some time thinking about how to better communicate with everyone who is following me in one form or another. I truly appreciate you reading my stuff and your kind comments.
This past week was important because it made me stop and think about the idea that maybe social media is no longer the way to get the word out about what I do. Several friends offered helpful insight into this but today I want to ask you to take a moment to answer the 5 questions below. It will take you less than a minute. Tell me your feelings about social media, how much you get and how it applies to businesses. If you have anything else you want to share please to that in the comments area or send me an email.
I appreciate your time. Next week I will be doing a 5 day series of posts entitled “How to Beat the Holiday Blues” I hope you will find it helpful. Have a great day, please take the survey and don’t forget: Life is a journey, not a destination!